WineGB is the national body for UK winemakers, vineyards and producers.

All regional members must join WineGB to also become a member of their regional association (such as our own WineGB South East). 

WineGB’s mission is to ensure the future growth and prosperity of our members and the industry. WineGB aims to achieve this through education & training, working with government and regulatory authorities, developing trade opportunities, making our wines and our vineyards sustainable, pushing the boundaries of our knowledge through research and using key indicators of industry performance to drive our policies. Read more below.

Education & Training
For the vineyards and wines of Great Britain to achieve their full potential, WineGB believes in the fundamental importance of continually improving wine quality by developing knowledge and expertise within the industry.

Government Relations
WineGB’s mission is to lobby government to create the best possible conditions for wine producers in this country to achieve their goals. WineGB has its own All-Party Parliamentary Working Group (APPG), whose role is to promote and support the interests of wine producers in Westminster. As the authorising body, WineGB administers the English and Welsh PDO and PGI wine quality schemes and advises government departments on trade agreements and legislation.

Trade Development
WineGB represents the interests of our members by developing both the domestic and international markets. WineGB raises awareness, educate the trade, connect with consumers and organise producers to work together and showcase our world class wines.

Sustainable Wines of Great Britain
WineGB recognises that our industry has a shared responsibility to minimise our impact on the environment and maximise our contribution to environmental conservation and biodiversity. The Sustainable Wines of Great Britain (SWGB) Scheme was established in 2019 to bring authority, assurance and credibility to the way in which we approach our environmental responsibilities. It brings together a community of producers who want to develop and share best practice as widely as possible in our industry, for the benefit of our people and the planet.

Research & Development
Grape growing and winemaking in Great Britain are still very much at an early stage of their development by comparison with most established wine regions. WineGB has to ensure that the decisions taken and advice given to producers for long term planning are based on the best possible scientific evidence. WineGb has therefore established an R&D working group comprised of industry experts from both this country and around the world to guide our programme

Industry Statistics & Insight
As grape growing and wine production increases in Great Britain, it is vitally important to understand the data behind that growth, both in terms of hectarage, production and sales. This data allows WineGB to plan and inform producers as well as allowing us to benchmark in areas such as yield and best practice in the commercial elements of our industry like tourism and exports. WineGB undertakes an annual survey to capture data on production, grape growing, sales, tourism and employment.  

WineGB’s Ethos
Our members are the experts in growing grapes, making wine, and running wine businesses in the UK. WineGB are empowered by their knowledge, and our strength lies in coordinating this expertise to the benefit of all our members.

WineGB harnesses this expertise by using Management Advisory Committees (MACs) that gather diverse groups of experts to advise the Executive Team and Board on prevailing matters, who use that information to guide strategy and activities. All members are encouraged to participate in the MACs, which cover a diverse range of subjects:

  • Viticulture
  • Winemaking
  • Sustainability
  • Research & Development
  • Training & Education
  • Diversity & inclusion
  • Export
  • Tourism
  • Marketing
  • Regulatory matters
  • Lobbying and Government relation

Diversity & Inclusion 
WineGB is committed to taking a proactive approach so that we can be a leading example of an inclusive industry, and expand our reach to prospective employees and to visitors and wine consumers in presently underrepresented groups.

A WineGB Diversity and Inclusion (D&I) working group was set up in late 2020 and comprises producer members and subject matter experts. The group is working on implementing a programme to enable the membership to learn and participate actively in D&I for their businesses and as part of the wider industry.

You can find out more about what WineGB do, as well as upcoming events and current campaigns at

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